#MudRunWars in The Boston Globe!

Today in ToughMudderHatesMe…   Journalist Stan Grossfeld takes Tough Mudder CEO Will Dean to task in The Boston Globe. The 2x Pulitzer Prize winner published two very different stories about the obstacle race company. Both are great, but as you can imagine, I’m partial to the one that repeatedly references my investigative feature for Outside. […]

‘Tough Mudder Hates Me’ goes to Stanford

Today in ToughMudderHatesMe… A couple months back, a Stanford MBA student emailed to say he’d sat in on a presentation by Tough Mudder co-founders Will Dean and Guy Livingstone. Tough Mudder was the focus of a business school Case Study, and Will and Guy were invited to speak about the company’s (seemingly) overnight success. Unfortunately […]

‘Races from Hell’ highlights

FAVORITE PARTS OF THE 60 MINUTES SPORTS SEGMENT 1) Everything Mr. Mouse says. The man opens with, “We’re gonna take ’em through the torture chamber.” And then he slips in this gem: “We don’t wanna actually kill ’em. But if they come here and die that’s no problem.” 2) When this guy pulls off his […]

Hmm… is ‘The Neon Run’ a scam?

Every time I’m on FB it seems like there’s a brand new ad for a (brand new) fun run that looks a lot like all the other (brand new) fun runs. With seemingly no barriers to entry in the booming mob-and-mud run industries, you don’t necessarily need a business plan these days. Hell, you don’t […]

60 Minutes Sports on obstacle racing

As a die hard fan of 60 Minutes, I’m pretty well humbled (and proud) to present a segment I helped develop with producers Gabrielle Schonder and Ira Rosen. It premiered earlier this month on the new Showtime series, 60 Minutes Sports. Not only did I make inspiring new friends through this experience, but it led […]

#MudRunWars on 60 Minutes Sports

As my friends and family know, I’ve been working with 60 Minutes on a segment about obstacle racing. I connected with them when my Tough Mudder exposé hit newsstands and was hired as a consultant. This is obviously very exciting as I LOVE 60 MINUTES! (#understatement) There’s more to say about this, of course. But in […]

TIME gets it right. NYT doesn’t.

Call me crazy, call me quixotic, but I always assumed that my investigative feature would help change the narrative about Tough Mudder. I figured that other national journalists on this beat would read my piece and perhaps reconsider writing (yet) another breathless puff piece about the company. So I was rather incensed when I read […]

Tough Mudder Hates Me (a little less?)

Last fall, I journeyed to Tahoe with hopes of writing a funny, experiential essay about doing my first Tough Mudder. After reading up on the company however, I chanced upon a riveting scandal in the comments sections of various news stories, blogs and YouTube clips. Tough Mudder was being slammed for stealing the idea from […]

Tough Mudder exposé in the news…

After a year of talking nonstop about this story with my close friends, family and (unimaginably patient) wife, it’s exciting to finally see others talking about it. Today, the following was featured on the homepage of The Daily Mail. Here’s a link. __ And this went live earlier on The Huffington Post. Here’s a link.

TOUGH MUDDER EXPOSED – A Magazine Trailer

Inspired by a teaser that Esquire made to promote Chris Jones’ riveting feature about the Zanesville zoo massacre, I created one for my upcoming cover story about Tough Mudder. And here’s a sneak preview on the magazine’s website. I hope you dig. And share. #MUDRUNWARS Big love to my producer, Emmanuel Mota, for burning the […]